Can't Get Enough Futurama

Hollywood Reporter on late nights

The Hollywood Reporter (through Reuters) sent an article called "Cable networks targeting late night" through the wires.
Cartoon's "Adult Swim" animation block caught fire quickly after Turner Broadcasting (a division of AOL Time Warner, as is CNN.com) expanded it from two to five nights a week in January. Replacing kid-friendly fare with off-kilter cartoons ranging from original fare like "Aqua Teen Hunger Force" to acquisitions like "Futurama," "Swim" is draining pools of young viewers accustomed to broadcast fare from 11 p.m.-2 a.m.

From January 13-March 23, "Swim" outdelivered "Kimmel," "The Tonight Show With Jay Leno," "Late Show With David Letterman," "The Late Late Show With Craig Kilborn" and "Last Call With Carson Daly" in viewers 12-17, males 12-17 and males 12-24.
CNN decorated the broad article with a promo shot of Futurama's "Time Keeps on Slippin'" and subtitled it "'Futurama,' the Fox series now appearing on Cartoon Network, has been key to the latter's late-night success."

In other news: FOX's Futurama replacement "X-Men 2 Special" last Sunday stank in the ratings.
4-22-2003 | | 16 comments Jump to last comment on 'Hollywood Reporter on late nights' View 'Hollywood Reporter on late nights' in a new window (permalink) printable version of 'Hollywood Reporter on late nights'


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